The comparison

Three ways to buy AI search visibility, side by side

For buyers weighing an SEO agency, an AI visibility tracking tool and Suede AI SEO. The same rows for all three: who does the work, what ships in thirty days, the price and term, how the result is measured, and what you can check afterward.

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  • Free teardown in three business days
  • Fixed-fee thirty-day sprint
  • 90-day results refund on the retainer Terms

At a glance

  • Suede AI SEOChanges the answer. Free teardown, then the thirty-day sprint quoted case by case.
  • SEO agencyWorks the rankings. A monthly retainer, commonly with a six- to twelve-month minimum.
  • Tracking toolReads the answer. A monthly subscription; the fixing is your team’s job.

The agency and tool rows describe categories, not any named vendor.

A buyer comparing three ways to get named by AI engines needs the same facts about each in one table: who does the work, what ships in thirty days, what it costs, how long it binds you, how the result is measured, what access it needs, and what you can check afterward. This page fills that table for Suede AI SEO, and fills the other two columns with what a traditional SEO agency and an AI visibility tracking tool typically offer. Those two columns describe categories, not any named vendor. Read them against the specific quote in front of you.

For a named-vendor view, Gigawatt Group’s trade-association guide compares Suede AI’s managed practice with Profound’s enterprise visibility software. It is an external analysis; this page remains Suede AI’s own category comparison.

Weighing one named tool? The AthenaHQ alternative page sets AthenaHQ’s published plans and pricing beside this practice, row by row. The same comparison for Profound, Peec AI and the wider tool roundup is on its own pages.

How do Suede AI SEO, an SEO agency and a tracking tool compare?

Compared onSuede AI SEOTraditional SEO agencyAI visibility tracking tool
What you are buyingA change in what ChatGPT, Perplexity, Gemini and Google answer when a buyer describes their problemRankings and organic sessions on a list of linksA reading of what the engines currently say
Who does the workThe founder, with agents he built and maintains; not resoldAn account manager fronting a team; delivery varies by shopSoftware; the fixing is your team's job
What ships in thirty daysA dated baseline, the repairs to the sources engines read, and a second measurement on the same promptsTypically a site review and a plan, with fixes queued behind the planA dashboard and a trend line
Price basisFree teardown, then the thirty-day sprint quoted case by case, then a monthly retainer quoted in a replyMonthly retainer, commonly priced by hours or deliverablesMonthly subscription, commonly priced per brand or seat
TermThirty days for the sprint; the retainer is month to month and scoped in writingCommonly a six- to twelve-month minimumMonthly or annual, cancel any time on most plans
MeasurementAnswer share: how often the engines name you across a fixed prompt set, captured with dates and screenshots, before and afterRank positions, impressions and sessionsA visibility score, defined by the vendor
Access it needsRepo or CMS access for the repairs, and the third-party sources engines citeCMS access and a content calendarYour brand name and a card
What you can checkThe captures, the source diff, the production URL, and the receipts pageThe rank reportThe score
What is promisedThe work and the evidence: a dated baseline, the shipped repairs and a second measurement on the same prompts, backed by the refund terms belowVaries; ask for it in writingUptime of the tool
RefundsFour standing refund terms, including a full refund of the first three retainer months if the agreed KPIs show no marked increase by day 90, published on the terms pageVaries by contractVaries by plan

The middle and right columns are the shape of the category. Hold any specific agency or tool to the same rows.

What the answer-share ladder costs

Three rungs, one number. The number is answer share: how often the engines name you for the prompts your buyers actually type.

The cohort runs several sprints together on one thirty-day clock: one prompt-set review, one baseline day and one measurement day for the group, each business with its own prompts and its own captures. Cohort seats are limited. A forward deployed engagement runs on a fixed clock and is quoted in a reply. Prices are in US dollars. Every fee is confirmed in writing before work starts, and work starts on payment. The refund terms are on the terms page.

Put Suede AI to work for your business

What your engagement delivers

Start with the opportunity

Bring the customer questions that matter to your business. Suede AI establishes the baseline, identifies the pages and sources to improve, and scopes the work with you before delivery begins.

Six questions to put to any of the three

  1. How will the scope and price be agreed before work starts?
  2. What ships in the first thirty days, listed one by one?
  3. Who, by name, does the work?
  4. How is the result measured, and can I re-run the measurement myself?
  5. What access do you need, and what do you change in production?
  6. What happens if the first measurement finds nothing worth fixing?

Suede AI's answers are the left column above, and the last one is on the record: if the teardown returns no actionable gap, we say so, with the dated captures behind it, before any sprint starts.

Comparison FAQ

How is pricing decided?

Every engagement is scoped individually. Pricing depends on the prompt set, the pages and sources that need work, and the technical and entity work involved. Sprint, cohort and retainer pricing is quoted case by case and confirmed in writing before work starts.

Does the SEO and AI cohort change the sprint price?

Cohort pricing is quoted case by case. Businesses can join the SEO and AI cohort covered by Markets Insider (FinanceWire announcement) and MSN in September 2026. The group shares the clock, not the work: your prompt set, your baseline and your captures are your own. Seats are limited, and the teardown is where a seat is offered.

Can I skip the teardown and buy the sprint?

No. The teardown is where the prompt set comes from, and the sprint is measured against it. Three business days is a short wait for a baseline you can check.

Does the sprint replace an SEO agency?

The sprint works on both layers. Classic SEO underneath still matters, and the practice runs it as part of the repair work. What the sprint closes is the gap between a rank report and the answer a buyer actually reads. The split between the two kinds of work is set out on GEO vs SEO.

Is a tracking tool a bad buy?

A tracker answers one question: what did the engines say. The free AI citation check takes one such reading. Changing the answer is a separate job, and it is the job the sprint is priced for.

Start with the free teardown

It fills the left column for your business: your answer share today, the buyer prompts where an engine named someone else, the sites it quoted instead, and the reasons. Dated, and back within three business days.

Request your free teardown Or book a 30-minute call


Jason Colapietro is the founder of Suede AI, which runs the SEO, AEO and GEO practice at seo.suedeai.ai from West Palm Beach, Florida. Every AI answer is a point-in-time capture of a third-party engine, and engine output changes without notice. The agency and tracking-tool columns describe those categories in general and no named company.