Business identity and structured data
Directory and Citation Cleanup
Help customers find accurate company information wherever they encounter your business. Suede AI reviews existing directory and marketplace records, prepares supported corrections and tracks what publishers actually change.
What your team receives
- Listing discrepancy registerA URL-level inventory of current statements, approved replacements, evidence and the priority of each correction.
- Approved correction materialsPublisher-specific replacement text and supporting records ready for the relevant owner or authorized submission process.
- Publisher status logA dated record of submitted requests, responses, accepted edits and unresolved dependencies with clear next actions.
A defined scope, an accountable owner and a useful handover.
Find the listings that need attention
A business may update its website while older directory profiles continue to describe a retired offer, previous brand name or incorrect company relationship. Citation cleanup starts with an inventory of the agreed existing records and the exact fields that conflict with your approved business facts.
We retain the listing URL, date checked, current wording and desired correction. That detail makes the work actionable for the person who controls the profile. It also prevents an old screenshot or search snippet from being mistaken for the publisher's current page.
Prepare corrections each publisher can evaluate
Different directories have different editing paths. Some allow an authorized account owner to change a description; others require a support request with proof. We identify the appropriate route, prepare concise replacement text and assemble the records needed to support it.
Your team approves factual changes before submission. Where a business name, service description or contact detail needs owner confirmation, the register records that dependency. Corrections preserve legitimate historical context and distinguish an inaccurate current claim from a dated record that was accurate when published.
Track accepted changes through to readback
A submitted request is a step in the process. We track acknowledgments, requests for evidence, accepted edits and unresolved items separately. Once a publisher updates a listing, we check the public page and retain the changed wording and verification date.
The final register makes follow-up manageable: your team can see what is corrected, what is awaiting a publisher and who owns the next action. Directory and citation cleanup focuses on existing business information; it supports a consistent public identity alongside entity optimization and source repair.
How the work is delivered
- Agree the source of truth Review your current business description and relevant public facts. Choose the directories and marketplaces to examine, with the access owner identified for each editable profile.
- Prepare and submit corrections Write field-specific changes supported by approved records. Use the publisher's available correction process, preserving the submission date, reference and any response.
- Confirm public changes Read the published record after acceptance. Record remaining discrepancies and follow-up actions so requested changes and completed corrections remain easy to distinguish.
Example: a marketplace lists a retired service
Illustrative example
A marketplace profile still advertises a service the company has discontinued. We record the live claim, confirm the current offer with its owner, prepare replacement text and track the platform's response. Completion is verified against the published profile, with the old wording retained in the change record.
Questions about Directory and Citation Cleanup
Can you edit every directory immediately?
Editing depends on the publisher's process and authorized account access. We distinguish direct edits from correction requests, then track each through to a public readback or a documented pending status.
Does this include Google Business Profile management?
This service covers the agreed directory and marketplace corrections. Google Business Profile access and any profile work require a separately confirmed scope; ongoing profile management is not included here.
Will you create large numbers of new listings?
The engagement starts with correcting existing records. Each action serves a documented information problem, giving your team a manageable set of accurate sources to maintain.
Clean up inconsistent business records
Share your current website and the listings that contain outdated information. We will define the correction scope and the evidence each publisher needs.